4.5 (657) · € 62.00 · En stock
The IKEA Effect, coined by researchers Norton, Mochon, and Ariely in 2012, refers to the tendency for individuals to overvalue and develop a stronger attachment to products they have played a direct role in creating or assembling. This effect has been widely observed and studied across various conte
IKEA effect - The Decision Lab
The Ikea effect: how we value the fruits of our labour over instant gratification
The IKEA Effect: Understanding the Psychological Phenomenon of Ownership and Attachment
Why we're so attached to our own creations — even when they're ugly
When We Build, We Love: Understanding the Ikea Effect, by Saeed Mohajeryami, PhD, Mind Talk
The IKEA Experience: Unraveling the Secrets of Their Marketing Strategy - Keegan Edwards
Do-It-Yourself and Love ❤️ It: The Psychology of the IKEA Effect on UX, by Hardik Dewra
IKEA Effect: Definition and Causes for IKEA Effect - Holistic SEO
The IKEA Effect
The Purchase Paradigm – Understanding the Ikea Effect – Svasa