4.5 (450) · € 4.50 · En stock
Coca-Cola is replacing its ‘Coke Zero’ variant with ‘Coca-Cola Zero Sugar’ in a bid to boost awareness of its zero-sugar variants, in what the company is calling its biggest new product launch in a decade.
‘Coca-Cola Zero Sugar’ will replace Coke Zero, which was launched in 2006, at the end of June. The move comes after research found half of people questioned did…
Share Coke Campaign - FasterCapital
Coca-Cola the Marketing Agenda
Coke Zero gets £10m revamp as Coca-Cola aligns products behind 'one brand' strategy
Growth Strategy :: The Coca-Cola Company (KO)
Prepare For And Respond To Japanese Product Launches - FasterCapital
Soft Drinks International Magazine Nov 2019 by Richard Davis - Issuu
Brand Extension
Coca-Cola: 'Coke Zero Sugar will reinvigorate the category but won't kill Coke Life
Share Coke Campaign - FasterCapital
Coke Zero gets £10m revamp as Coca-Cola aligns products behind 'one brand' strategy