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“To persuade, speak not to argument. Speak to self-interest.” - Ben Franklin “In terms of thought leadership you have to differentiate yourself from the herd, from what most people are doing in a standard and conventional way. And then you get the chance to be seen as someone who’s leading on tha
The Business of Thought Leadership podcast is about building your thought leadership around your expertise, your brand and your name. To become well known and highly regarded in the market place for the results you are able to produce for your clients.
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